SPAR UK, the leading symbol group, is announcing the exclusive launch of Nestlé Confectionery’s latest indulgent treat, the Aero Strawberry flavour sharing bar. The new Aero Strawberry flavour sharing bar will be exclusively available in SPAR stores in England, Wales, Scotland and Northern Ireland from 16 May before rolling out to value retailers, wholesale and convenience stores nationwide in July.
Gemma Turner, SPAR UK Trading Manager, said: “We are thrilled to announce the exclusive nationwide launch of Nestlé Confectionery’s latest innovation, Aero Strawberry flavour, in our SPAR stores. In a sector where innovation is key, SPAR has once again raised the bar by providing convenience shoppers with the opportunity to purchase a new and exciting product from SPAR stores first.
“This launch represents our commitment to delivering newness and excitement and meet the evolving needs of our shoppers. Last year we demonstrated on a number of occasions how the entire SPAR organisation works together to successfully deliver exclusive supplier product launches and partnerships, proving our expertise in being the route to market in convenience. It is fantastic to have this opportunity with Nestlé Confectionery and be the first in the market to supply shoppers with the new Aero Strawberry flavour sharing bar.”
Talking about the launch, Alex Bradbury, Senior National Account Manager at Nestlé Confectionery, said: “We’re excited to supply our new Aero Strawberry flavour sharing bar with SPAR shoppers across the UK who will give Aero Strawberry flavour fantastic reach for the launch. Launching our product exclusively with SPAR is a testament to their commitment to providing every customer with excitement and newness with every visit and making the experience exceptional from the very start.”
The Aero Strawberry flavour sharing bar comes in a convenient 90g size, perfect for sharing with friends and loved ones. This exciting addition to the Aero range combines a smooth milk chocolate shell with a delightful, melt-in-the-mouth bubbly strawberry flavour centre, creating an utterly delicious combination.
The Aero Strawberry flavour sharing bar will be available in a 90g format and at a RRP of £1.35. It is exclusively available in SPAR convenience stores around the UK from 16 May 2024.
