DCS Group launches CoreRange.com – a bespoke insight website for retailers

10 February, 23

DCS Group, the UK’s leading distributor of household, health, beauty, baby, and healthier snacking brands, has launched a new and free to use online website called www.corerange.com to specifically help convenience retailers navigate their way through the personal care, babycare, healthcare and medicines, laundry and household, healthier snacking and pet care categories.

The new www.corerange.com website lists all the latest category and product insights and is easily accessible for convenience retailers. The information on the website is free to all users.

All product range recommendations are impartial on www.corerange.com and are based on the latest market data and shopper insights. Convenience retailers should be able to find all the relevant products stocked at their supplying wholesaler.

Wholesalers can also use the recommendations to make sure they have all the best-selling products listed in depot and online.

Matt Stanton, Head of Insight at DCS Group, said: “As a convenience retailer, stocking the right products is crucial to help grow sales. But with so many choices, picking the right SKUs isn’t always easy. We have always supplied this insight to our customers and as the experts in the sector, we wanted to help all convenience retailers navigate their way by giving them all the insights they need to select a best-selling, efficient core range that is right for their store, which helps build a loyal customer base and drive profitability in their business.

“We want to make insight and data more accessible than ever before to those who need it. The categories are important and contain essential, high-value products that convenience stores should stock. They drive shoppers into stores, both for planned top-up shops and distress missions.

“Brands are particularly important in convenience stores, as shoppers trust branded products. Some stores have limited shelf space, and our insight will help retailers make the right decisions about which products to stock for their customer base whether that’s price-marked packs or not.”

Included on the website is all the information a retailer needs to select a best-selling, efficient and profitable household, health and beauty product range:

– Category insights covering household, health and beauty, baby care, healthier snacking and pet care

– Shopper behaviour insights relevant to all categories across the whole of the convenience channel

– Household, health and beauty and baby care planograms for large, medium and small stores

– Lists of best-selling and must-stocks SKUs

The new www.corerange.com website is optimised for use on mobile devices and tablets, which retailers can carry around and use easily whilst they are in their store. It also looks great on full-size desktop and laptop screens.

There is also a news and features section, which will be updated regularly with the latest news and insights.

www.corerange.com supplements the existing DCS Group website, www.dcsgroup.com.

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